The PRWeek Sports Conference
February 26, 2025
8 a.m. - 1 p.m. ET
North American sports is a $150 billion dollar-a-year market. Whether it’s professional sports ($69 billion per year, 50% larger than the European, Middle Eastern and African markets combined), NCAA Division I ($16 billion), youth sports ($19 billion), legal betting ($7.5 billion) or sports shoes ($31 billion), sports has a firm hold on the American economy, culture, imagination and, most of all, consumer.
And, let’s not forget, the planet’s two most popular sporting events — the 2026 FIFA World Cup and the 2028 Summer Olympics — will be held in the United States within the next four years.
Sports is unquestionably linked to the worlds of CPG, healthcare, entertainment and numerous other sectors. It’s a world every brand should be playing in, including yours. In turn, it’s a world every marketer and communicator should be playing in, including you.
So whether your brand is already entrenched in the world of sports or you are still on the sidelines trying to figure out how a sports partnership can give your brand the boost you seek, this event will have something — lots of things — for you.
We Are Live In
MEET OUR KEYNOTE SPEAKERS
Lauren Cohen
VP of partner management and operations
NBA
Kirsten Corio
Chief commercial officer
United States Tennis Association
IMPORTANT EVENT INFORMATION + FEES
EVENT DETAILS
DATE: February 26, 2025
TIME: 8:00 am-1:00 pm EST
VENUE: American Express Global HQ, 200 Vesey Street, New York, NY 10281
HASHTAG: #PRWeekSports
TICKETS
INDIVIDUAL TICKET: FREE
STUDENT TICKET: FREE
MEET OUR SPEAKERS
SPONSORS
American Express Global HQ 200 Vesey Street - 26th floor, New York, New York 10281, USA
QUESTIONS?
QUESTIONS ABOUT THE EVENT?
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Zakaila Cimone
Senior Producer, Events & Content
QUESTIONS ABOUT SPONSORSHIP?
Jennifer Dowden
Senior Manager, Business Development
jennifer.mclaughlin@prweek.com